Brand Strategy Development
Brand Identity Development, Brand style Guide Creation, Competitive Analysis.
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Portfolio
My Approach (Breakdown):
1. Understand the audience
2. Craft a compelling story
3. Execute with precision
4. Measure, learn, and optimize
Career Highlights:
I’ve spent the last 5 years helping brands grow — from startups to established companies — by turning ideas into campaigns that connect, convert, and deliver results.
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As a Digital Marketing Manager and Brand Strategist, I’ve led different initiatives and transformed the visibility of brands across Tourism & Hospitality, Healthcare, Tech, Furniture/Interior design and, Educational sectors
Whether in-house or as a consultant, I bring a rare mix of strategy, creativity, and execution —backed by data.
My approach is simple: UNDERSTAND THE AUDIENCE, CRAFT THE STORY & DRIVE MEASURABLE GROWTH.
Digital Skills
Some of the Technical Skills I've developed along my journey:
Performance Marketing & Media Buying
Meta (FB & IG) Ads, Google Ads, Ad Creative Strategy.
Content Creation & Storytelling
Video Editing, Graphics Design, Blogging , Social Media Content Strategy.
Campaign Strategy & Funnel Building
End-to-End Campaign Planning, Leads Generation, Funnel Design.
Marketing Automation & AI
Email Marketing Sequence & automation, CRM Integration, AI Tools Workflow.
Marketing Analytics
Google Analytics, Platform Insight, Campaign Performance Reporting.
Portfolio:
Graphics Design: The Tools I use - Adobe Photoshop, Adobe Illustrator, Canva
Links to some of my designs on Canva
YouTube Thumbnail Designs:
Catalog Designs:
Video (Script Writing,Recording & Editing): The Tools I use - CapCut, Cantasia Syudio, OBS, Veed.io
Ad Campaign: The Tools I use - Meta Ads Library, Meta Ads Manager, Google Ads Manager, Adbeat.
Campaign Results
Websites I've Built: The Tools I use in building Websites - WordPress, Figma, HTML5, CSS, Canva
I work with businesses in two key capacities:
Full-Time Strategic Execution:
I join brands as an in-house professional, driving end-to-end digital marketing campaigns, branding initiatives, content strategies, and performance marketing. From launching high-converting funnels to building brand identities that stick, I bring clarity, creativity, and results.
Consultancy & Advisory:
For businesses that need strategic direction without a full-time hire, I offer tailored consulting services. This includes marketing audits, brand positioning workshops, content and campaign strategy, digital tool training, and more—backed by a strong understanding of market dynamics and consumer behavior.
Whether you’re looking for someone to drive your digital marketing strategy or need sharp insights to move your brand forward—I’m here to help you achieve measurable growth.
